Monday, March 3, 2014
If More People "DVR" Your Television Program Than Actually Watch It During a "First Run Broadcast", Is This Something One Should Be Bragging About?
Let's get down to "Brass Tacks" about "DVR - ing" a television program. What does this really mean?
1. It means that a television program is being "recorded" for possible future viewing, and the television program is not being watched during its first run broadcast. There is no guarantee that the DVR recording will be watched at a future date....Just maybe.
2. It means that people have more important things to do in their lives than watch your television show during its first run broadcast.
3. It means that your television show is not "Appointment Viewing" for viewers and not important enough for viewers to schedule their lives around the first run broadcasts of your television show.
4. I didn't even know there was a mechanism in existence which measured who recorded a television program as opposed to watching it during a first run broadcast...
"Yep, We have 10,000 people recording us tonight instead of actually watching us during out first run broadcast. A good night!! A good night!!"
....and this mechanism is something to be bragged about?? Shouldn't the opposite be true? That one should be embarrassed about their television program being "DVR - ed" and saved for possible future viewing instead of actually being watched during its first run broadcast?
5. If the ratings for your first run broadcasts remain abysmal while shit loads of people are "DVR - ing" the low rated episodes, shouldn't this be a cause for alarm instead of jubilation?
Of course, the SyFy Channel having always been what it has been in broadcasting (not terribly successful), it always has to grasp for (in a thousand different directions) what might be perceived as a remote success.
Read the books Universal Studios has tried and failed to censor on Amazon.com...
And read these books at another location where Universal Studios executives and its stealth marketers won't be able to post negative, misleading (stealth marketed) reviews of the books via them purchasing candy and Rogaine Foam on Amazon.com (allowing them access to the Amazon book review section) and not actually buying and reading the books. I'll leave the other 150 global locations under wraps for now.
Posted by Languatron at 12:12 PM